10+ YEARS OF EXPERIENCE
✔ Helped brands like Virgin Atlantic, Showpo and Melissa Odabash maximise online visibility, traffic and revenue as an independent consultant
✔ Managed the largest portfolio of SEO clients at UK agency Digivate, growing its revenue by 160% in a three year period
✔ Average client retention is 3+ years
SPECIALITIES
✔ Ecommerce SEO – ecommerce information architecture, faceted navigation optimisation, ecommerce-focused keyword research, technical and content optimisation; extensive experience with a range of platforms, including Magento, Salesforce Commerce Cloud (Demandware) and Shopify.
✔ Keyword Analysis – keyword research and strategy
✔ Content Marketing – content strategy, content inventory audits, gap analysis, planning & calendars
✔ Link Building – content development, outreach campaigns, digital PR, BAU link acquisition activities (link reclamation, content promotion etc.)
✔ SEO Competitor Analysis & Competitor Audits
✔ Technical SEO – technical audits, log file analysis, site speed optimisation
✔ Data Analysis – performance review, traffic drop analysis
✔ Site Migrations – pre-migration planning & benchmarking; QA testing, URL redirect mapping; post-launch testing & monitoring
✔ Google Analytics – installation & configuration, healthchecks, user journey analysis
✔ Backlink Analysis – link health checks, competitor backlink & opportunity analysis
✔ Google Penalty Removal & Recovery – algorithmic & manual penalty removal; link removal & disavow tool implementation; reconsideration requests; post-penalty recovery
✔ International SEO – site structure, country/language targeting and hreflang implementation
✔ Local SEO – Google My Business optimisation, citation building, review generation
WHO I WORK WITH
✔ Start-ups
✔ Ecommerce companies
✔ SAAS businesses
✔ Traditional retailers
✔ Agencies (white labelled)
My key strength is in building strong relationships with clients, helping them to define their needs, problems and objectives and then mapping these into a comprehensive SEO strategy. But it doesn’t stop there. My average client retention is 3+ years and I’ll be working closely with you to realise your SEO and online goals.
If you are looking for someone who is results orientated, has an innate curiosity, a passion for solving difficult problems and an uncanny knack for getting things done, then please don’t hesitate to get in touch!
Phone: +61 490 805 729
Email: josh@joshnicholas.net
LinkedIn: linkedin.com/in/joshuapnicholas/